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How Brands Can Win At The Sharing Economy

See on Scoop.itDesigning design thinking driven operations

Digital strategist Ana Andjelic argues that brands need not be left out of the collaborative economy boom they simply have to reorient their marketing…

See on www.fastcocreate.com

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The equity of services | CustomerThink

See on Scoop.itDesigning design thinking driven operations

Although service is often not seen as the core operation of an organisation, the service experience has a disproportionally large impact on the customer experience. Invest in making …

See on customerthink.com

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Why we need to design more active lives

See on Scoop.itDesigning design thinking driven operations

As part of our Active by Design campaign we asked Ann Gates founder of Exercise Works! to explain why designing for activity is so important for designers, architects and planners to consider.

See on www.designcouncil.org.uk

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The challenge of speed

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Only 27% of government execs feel under significant or extreme pressure to adapt to rapid change, http://t.co/6dlwp7SiV1, #challengeofspeed.

See on www.economistinsights.com

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Design: Matching Innovation Types to Organizational Capabilities

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Corporations and governments proclaim that design and innovation, are the twin engines for future progress, especially within the Creative Economy. Nothing new here, – since innovation has fueled the explosive development of the last two hundred ye…

See on www.huffingtonpost.com

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Your User is a Hero: Applying Joseph Campbell’s “Monomyth” to User …

See on Scoop.itDesigning design thinking driven operations

Chances are, you’re already using User Journeys to plan how people will interact with products you design. Writers have been doing this for centuries – creat…

See on www.slideshare.net

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Digital Transformation and the Digital Customer Experience

See on Scoop.itDesigning design thinking driven operations

Business success in the era of digital transformation requires a thorough understanding of the digital customer experience (DCX). Businesses that embrace digital…

See on www.inc.com