Five Ways to Fail at Design – Sohrab Vossoughi – The Conversation – Harvard Business Review

Photograph Bikes romance by Glafira Kushnir on 500px

Found at Five Ways to Fail at Design – Sohrab Vossoughi – The Conversation – Harvard Business Review.

As much as the business world seems to admire design innovation these days, very few companies are doing it well. As the founder of a firm that helps businesses innovate, I’ve watched approvingly as design has gone from a niche topic to the covers of mainstream publications and the keynotes at business conferences

To be continued at Five Ways to Fail at Design – Sohrab Vossoughi – The Conversation – Harvard Business Review

Photocredit: http://500px.com

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