Cisco: LaSandra Brill’s Social Intelligence Drives Social CRM

Social CRM is the nirvana of social media that allows us to see a more complete view of our customers. An investment in social CRM can have positive business impacts across the organization from identifying leads, resolving problems, and sourcing ideas to building advocacy. See how Cisco is embracing this evolution and learn how you can get in on the action!

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Cisco Connected World Report 2

500px / Photo “People and ghosts 3” by Veselin MalinovVia Scoop.itServe4impact: designing design driven operations

2011 Cisco ConnectedWorld Technology Report© 2011 Cisco and/or its affiliates. All rights reserved.
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Columbia Ideas at Work : Death of a Salesman? Think Again

Found at Columbia Ideas at Work : Research Archive.

For this book, we studied the leading sales organizations — companies like FedEx, Cisco, Whirlpool, Honeywell, Xerox, HP, Mastercard, and Sony, among others. These are well-known, top companies that have had consistent organic growth and profitability. We interviewed the top sales and sales operations executives in each organization. Simply put, we asked: What do the most successful organizations do? What do they consider the essence of their success?

Read all at http://www4.gsb.columbia.edu/ideasatwork/researcharchive?&global.now=&main.id=7318984&main.ctrl=contentmgr.detail&main.view=articlesb.detail

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DRUCKER ON THE DIAL: Design Thinking, Collective Action and Peter Drucker

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“Drucker on the Dial” host Phalana Tiller interviews authors Roger Martin and James Quigley. And Bloomberg Businessweek online columnist Rick Wartzman delivers a piece on Cisco and “smart growt

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Check out Cisco’s Collaborative Executive Guide http://ping.fm/xAMMr

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