The 4C’s of the Conversation Company by steven van belleghem

From the author

In his new book, Steven advises companies to become conversation companies. A conversation company is a very consumer oriented company, relying on the power of people and using social media as a perfect partner. The Conversation Company invests in 4 C’s to optimize its conversation potential: customer experience, conversation management, content, collaboration. This report gives an update to which extent companies are investing in these 4 dimensions.

My point of view: focus on the conversation in an encounter, not in the relation

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How to Engage the Front Line in Process Improvement – Brad Power – Harvard Business Review

Indeed, thinking about how to involve the front line. Even better, reflecting about engaging your customers in process improvements.

Found at How to Engage the Front Line in Process Improvement – Brad Power – Harvard Business Review.

In my last post, I looked at how Toyota engages front-line workers in process improvement and the challenges for other companies that want to adopt their approach. Based on the organizations I’ve seen, I’m pretty pessimistic that most can do what Toyota does. Yet, I have seen companies such as Kellogg’s, Starbucks, and Chevron succeed with alternative approaches to Toyota’s.

Read all at How to Engage the Front Line in Process Improvement – Brad Power – Harvard Business Review.

 

Photocredit:  tiffanydenise

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Quantity vs. Quality in Collaborations – Roberto Verganti – The Conversation – Harvard Business Review

Ins 2009, I would recommend u reading Roberto Verganti’s Design Driven Innovation. And yes, Morten Hansen’s  Collaboration. But is summer 2011, and I still recommend u to read these books.

Found at Quantity vs. Quality in Collaborations – Roberto Verganti – The Conversation – Harvard Business Review.

“I can’t do that! I would receive thousands of ideas!” said Alberto Alessi, CEO of the Italian company that’s famous for the design of its home products. “Well, isn’t that exactly the point?” I replied. I was interviewing Alessi, together withHarvard Business School professor Gary Pisano, about the potential of the new forms of collaborations enabled by the web.

Read more at Quantity vs. Quality in Collaborations – Roberto Verganti – The Conversation – Harvard Business Review.

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The Thought Leader Interview: Henry Chesbrough

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Having almost finished his latest book (i recommend u to read his book during ur holidays) I could not resist including this on my blog.  Not that innovative in approach, but the level of integration of insights will benefit anyone working in any service environment with a high knowledge intensity.

Found at The Thought Leader Interview: Henry Chesbrough.

The Thought Leader Interview: Henry Chesbrough

To escape the commodity trap — and to compete effectively in a knowledge-based economy — business leaders of all kinds need to reinvent themselves as innovators in services

Read all at The Thought Leader Interview: Henry Chesbrough.

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The Open Innovation Guru: A Discussion with Henry Chesbrough | InnovationManagement

sydosaurus-rocks:</p>
<p>I want a bike like this.<br />
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<p>Reading Open Services Innovation and A guide to open <a class=innovation, I saw this discussion. Nice contribution.

Found at The Open Innovation Guru: A Discussion with Henry Chesbrough | InnovationManagement.

Henry Chesbrough continues to be an influential voice in open innovation. Paul Hobcraft caught up with him on a recent trip to Denmark – and sought clarity on Henry’s latest work in open service innovation.

Read all at e Open Innovation Guru: A Discussion with Henry Chesbrough | InnovationManagement.

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