Branded Content (in Mobile) by Chris Schaumann

Reading recommended Irene Ng's  The 5 Myths of Servitization

Content is what we really want – Entertainment, Excitement and Education. On any screen, anytime. The pace of change in the Advertising & Technology landscape …

Source: www.slideshare.net

 

Mobile app startups are failing like it’s 1999

 akane-xS

ee on Scoop.itDesigning design thinking driven operations

Stop the madness The long cycle times for developing mobile apps have led to startup failures that look more like 1999 – it’s like we’ve forgotten all the agile and rapid iteration stuff that we le…

See on andrewchen.co

Photocredit:  akane-x

 

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