Nesta’s the open book of social innovation

See on Scoop.itDesigning design thinking driven operations

This volume – part of a series of methods and issues in social innovation – describes the hundreds of methods and tools for innovation being used across t

Fred Zimny‘s insight:

Not that very, very recent but still very decent

See on www.slideshare.net

 

Enhanced by Zemanta

The social enterprise by McKinsey Chief Marketing & Sales Officer Forum

Social really is here when it comes to the enterprise. Many see the role of social in consumer-focused businesses but have not absorbed what it means for the enterprise. Social is having a direct impact in 5 areas:
1. DIY prospecting: Customers conduct research on products and services well ahead of the official start to the sales cycle
2. Peer influence: Customers “pulse” their peers at every step of the journey
3. Trial before purchase: User testing requires grassroot support. It’s no longer a single decision instance rather smaller purchase bundles
4. Buyer & user are the same: The phenomenon changes decision and influence points in enterprise purchasing
5. Click to compare: Pricing transparency is foundational; consumer expectations are shaping enterprise behavior

My point of view: a social enterprise is not an enterprise that uses social media. It is about creating mutual value

 

Enhanced by Zemanta

Civilization faces ‘perfect storm of ecological and social problems’ | KurzweilAI

404のっちFound | 404かしゆかFound

Found at Civilization faces ‘perfect storm of ecological and social problems’ | KurzweilAI.


(Credit: BP)

Celebrated scientists and development thinkers today warn that civilization is faced with a perfect storm of ecological and social problems driven by overpopulation, overconsumption, and environmentally malign technologies.

Read all at Civilization faces ‘perfect storm of ecological and social problems’ | KurzweilAI.

Enhanced by Zemanta

Awesome aggregating graphs from Jacob Morgan: The Many Faces of Enterprise 2.0

The Many Faces of Enterprise 2.0.

A few months ago I put up a post on the many faces of social CRM which basically looked at how various organizations are visually explaining and describing social CRM

To be continued at The Many Faces of Enterprise 2.0

Photocredit: http://showmeabike.blogspot.com/

Enhanced by Zemanta

Recommended read:Don’t Create a Social Frankenstein

I am aware of the fact that this post has some namedropping. But as I am not associated with Jive in any way, I decided to refer to this sound approach.

Found at Don’t Create a Social Frankenstein.

Chances are you’ve experimented with all sorts of social technologies. You’ve got wikis, blogs and team collaboration sites. You may even have a public customer community. And now every legacy tool vendor under the sun is adding social bling to their software.

It might be tempting to try to stitch all of these things together to create a Social Business platform.

Don’t.

You’ll end up with a monster. A Social Frankenstein.

You’ll end up with something that has all the right parts, but lacks soul. That spells certain death to your Social Business strategy.

Done right, Social Business will become the soul of your company. It will change the way you engage your employees, customers and partners.

At Jive, we’ve found that customers are most successful when they implement a cohesive Social Business strategy based on a couple key principles:

http://www.cmswire.com/cms/enterprise-20/dont-create-a-social-frankenstein-008474.php

Photocredit:  xgray

Enhanced by Zemanta