The Future of Marketing Has Little To Do With Marketing

See on Scoop.itDesigning design thinking driven operations

Do you realize just how much is changing right now? I promise you that it’s bigger thank you think. And your role in this is also much grander than you know or believe. See, disruptive technology, social networks, new influencers, they’re leveling the media hierarchy. The ado of crafting messages, pushing them upon targets, and propagating while attempting to control your story is not only the old way, it’s the very thinking that’s at the forefront of new communications.


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