Growth Tribe would like to invite you for a growth hacking workshop with Alistair Croll, author of Lean Analytics!
Tuesday 21 April 2015
6th Floor Rokin 75, Amsterdam
About Alistair Croll
Alistair is an author, serial-entrepreneur, and public speaker. ‘Lean Analytics’ is his 3rd book about technology and entrepreneurship. He has more than 20 years experience with web performance, big data, analytics and lean marketing. He co-founded several startups and launches five major tech conferences.
About the book ‘Lean Analytics’
By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word. Focusing on the One Metric That Matters to your business right now gives you the focus you need to move ahead–and the discipline to know when to change course. Link http://leananalyticsbook.com/ & Amazon.
Google Ventures Workshop – One Metrics That Matters – Alistair Croll
Schedule Corporates – “Lean Innovation for Enterprise”
12:30 – 13:00 – Welcome Corporates
13:00 – 13:15 – Kickoff Growth Tribe
13:15 – 14:00 – Introduction to Lean Analytics
14:00 – 15:00 – Why big companies need innovation?
15:00 – 16:00 – The three maxima and intrapreneurship
16:00 – 17:00 – What works in large organisations?
17:00 – 18:00 – Drinks & Networking
Schedule Startups – “How to find your One Metrics That Matters?”
18:00 – 18:30 – Welcome Startups
18:30 – 18:45 – Kickoff Growth Tribe
18:45 – 19:30 – Lean Analytics
19:30 – 20:30 – Exploits, thinking like a hacker and growth
20:30 – 21:00 – How not to fail
21:00 – 21:30 – AMA
21:30 – 22:00 – Drinks & Networking
Who should attend?
For afternoon from 12:30 – 18:00
Consultants, innovation managers and innovation directors, and businesses coaches looking to stay ahead of their competition.
CMOs, marketing directors and marketing managers looking to change their marketing department through a data-driven and growth hacking (lean marketing) approach.
For evening from 18:30 – 22:00
Startup founders looking to use data-driven decision making to build a better startup.
Startup founders, startup marketers and growth hackers looking to take their marketing and analytics skills to the next level.
All attendees will receive
The book ‘Lean Analytics’ from Alistair Croll (corporates only)
List of Growth Hacking resources, articles, books, videos (pdf)
Digital Copies of all Presentations
A token of friendship
About Growth Tribe
Growth Tribe is a growth hacking agency located in Amsterdam. We offer growth hacking workshops, train growth hackers and help companies create growth engines. Growth Tribe is a movement from Jeroen Tjepkema, David Arnoux, Kees van Nunen and Peter van Sabben.