Meet Alistair Croll – Author Lean Analytics! Growth Tribe Workshop Amsterdam 21/4/2015

Growth Tribe would like to invite you for a growth hacking workshop with Alistair Croll, author of Lean Analytics!

Tuesday 21 April 2015

6th Floor Rokin 75, Amsterdam

For tickets:

About Alistair Croll

Alistair is an author, serial-entrepreneur, and public speaker. ‘Lean Analytics’ is his 3rd book about technology and entrepreneurship. He has more than 20 years experience with web performance, big data, analytics and lean marketing. He co-founded several startups and launches five major tech conferences.

About the book ‘Lean Analytics’
By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word. Focusing on the One Metric That Matters to your business right now gives you the focus you need to move ahead–and the discipline to know when to change course. Link & Amazon.

Google Ventures Workshop – One Metrics That Matters – Alistair Croll

Schedule Corporates – “Lean Innovation for Enterprise

12:30 – 13:00 – Welcome Corporates
13:00 – 13:15 – Kickoff Growth Tribe
13:15 – 14:00 – Introduction to Lean Analytics
14:00 – 15:00 – Why big companies need innovation?
15:00 – 16:00 – The three maxima and intrapreneurship
16:00 – 17:00 – What works in large organisations?
17:00 – 18:00 – Drinks & Networking

Schedule Startups – “How to find your One Metrics That Matters?”
18:00 – 18:30 – Welcome Startups
18:30 – 18:45 – Kickoff Growth Tribe
18:45 – 19:30 – Lean Analytics
19:30 – 20:30 – Exploits, thinking like a hacker and growth
20:30 – 21:00 – How not to fail
21:00 – 21:30 – AMA
21:30 – 22:00 – Drinks & Networking


Who should attend?

For afternoon from 12:30 – 18:00

Consultants, innovation managers and innovation directors, and businesses coaches looking to stay ahead of their competition.

CMOs, marketing directors and marketing managers looking to change their marketing department through a data-driven and growth hacking (lean marketing) approach.

For evening from 18:30 – 22:00
Startup founders looking to use data-driven decision making to build a better startup.

Startup founders, startup marketers and growth hackers looking to take their marketing and analytics skills to the next level.

All attendees will receive

The book ‘Lean Analytics’ from Alistair Croll (corporates only)

List of Growth Hacking resources, articles, books, videos (pdf)

Digital Copies of all Presentations

A token of friendship



About Growth Tribe
Growth Tribe is a growth hacking agency located in Amsterdam. We offer growth hacking workshops, train growth hackers and help companies create growth engines. Growth Tribe is a movement from Jeroen Tjepkema, David Arnoux, Kees van Nunen and Peter van Sabben.



Designers*DNA | Design Thinking Platform

A platform for experienced innovation professionals to share knowledge and experience in using design thinking in innovation and change within large corporate global organizations, initiated by Philips Design and DesignThinkers Amsterdam.


See on Scoop.itDesigning design thinking driven operations

the59thstreetbridge:There was a whole shelf of handmade ceramics at the thrift store today



How do we create meaning? | Albert Boswijk | TEDxStendenUniversity

A co-author of ‘The Experience Economy – How to create meaningful experiences’ will introduce new ways of value creation for businesses. Albert Boswijk is fascinated by the process on how people learn, form and shape their life and create meaning – on how we become alive and energetic and passionate when we discover our purpose in life. He has been studying Andrology, a mixture of philosophy, psychology, sociology, research and management of change, at the University of Amsterdam. A study that is extinguished but is very much needed at present. Albert developed himself as a psycho therapist helping people to find their true self. His work evolved to another level and became engaged in how to ‘humanize business”. After a successful career as change agent and professional rebel he founded the European Centre for the Experience and Transformation Economy in order to help businesses to transform to a new time frame and to create shared meaningful value in society. He published and co-authored two books; The Experience Economy, how to create meaningful experiences and The Economy of Experiences. There are hopeful signals that we move towards a more collaborative economy and a society where trust and value are significantly present.

Barbra Streisand reads in The Mirror Has Two Faces (1996)

On value co-creation » Carmen Neghina

See on Scoop.itDesigning design thinking driven operations

I have promised myself that I will attend the next PR Salon Meeting in Amsterdam*. While I have tried to in the past, the idea of spending 4h on a train has so far stopped me from it. This time though, the topic hits close to home: the session is all about co-creation and its role in communication.

Fred Zimny‘s insight:

It is indeed that simple.

See on


Enhanced by Zemanta

Designing Value – User centered innovation and strategy development Amsterdam 5/10/12 seminar with special offer

Designing Value – User centered innovation and strategy development

October 5, 2012 at 1:00 PM – 5:30 PM

Hotel Arena, Amsterdam, Amsterdam

This event requires registration:

Taken from their website
The Finnish Design and technological innovations have gained quite an attention lately, whereas The Netherlands has always been a forerunner in commercialization and value driven strategies. A combination of design, business know-how and technological innovations has proven to be a excellent mix to design new business strategies and innovate client driven services. Thus, there must be knowledge that we Dutch and Finns can share!
We at Finnish Dutch Trade Guild are celebrating our 25 –year anniversary, and therefore gathering some latest Finnish and Dutch know-how on innovation, service design and business strategy planning together.
Our “Creating Value” afternoon seminar takes place on Friday 5th October 2012, from 13.00 to 17:30 in Hotel Arena, Amsterdam. After the seminar we have cocktail and dinner, for those who wish to continue the day with networking Dutch and Scandinavian professionals.
The idea is to change knowledge and thoughts on how to improve business models and how to create more value to your business. We are happy to introduce you some of the leading experts on this field in The Netherlands and Finland.
• Mr. Klaus Korhonen, Ambassador of Finland & Honorary Chairman of the FDTG
• Mrs. Hanne Österberg, FDTG Board member and seminar moderator
• Navigating Futures – Designing User-Driven Innovations * Mrs. Anne Stenros, Vice President of Design at KONE, member of the steering group of Finland’s national innovation strategy
• Reinventing Collaborations * Mr.Arne van Oosterom, Owner DesignThinkers, founder Design Thinking Network, Co-Founder StartUpLAB & CareToDesign
• Contradictions: An exploration of the various contradictions surrounding the topic of Design * Mr.Stefan Pannenbecker, Vice President Industrial – Design at Nokia
• Service Design concretized * Mrs.Satu Miettinen, Doctor of Arts,Professor of Applied Art and Design at the University of Lapland
• Business by Design: How to create sustainable value by tomorrow * Mr.Mark Hoevenaars, Branding & Innovations Expert, Managing Director/Strategy Director at VanBerlo Communications
You can register through our website The last minute deal is two registerations for the seminar for 175€. The dinner per person 75€. Registerations by 28.09.
Kind regards, and hopefully until October 5th!
The Board of The Finnish Dutch Trade Guild
Labels: Business Club, business development, design, design thinking, Finland, innovation, netherlands, scandinavia, Service design thinking, Finnish Dutch Trade Guild, FDTG
Event Organizer: Petra Wullings (Senior Consultant, International Business Development, creative and curious by nature)

んだけど、何も見えなくて止まってるんじゃないか?ってくらい不思議な感じ。 (Instagramで撮影)

(via cocokashi-co)

Enhanced by Zemanta

Listening to a podcast: Service Design through the Eyes of a Design Thinker : Business901

500px / Photo “wonder wood” by Dan HechoFound at Service Design through the Eyes of a Design Thinker :: Business901.

Podcast guest was Arne van Oosterom, Partner at DesignThinkers in Amsterdam. DesignThinkers is a Strategic Design agency that specializes in social innovations, service innovations, customer centered design, marketing 2.0 and branding

Read all and listen at  Service Design through the Eyes of a Design Thinker :: Business901.

Enhanced by Zemanta

Edenspiekermann’s September Service Design Event

Model: Joanna Wilkinson (of keep austin stylish)Photographer: Mike AndrickStylist: Shari Gerstenberger (of Charm School Vintage)Bicycle: 1970s Schwinn Suburban<br />
Clothing available for purchase at Charm School Vintage in Austin, Texas. 

Designing brand experiences. Starting with a strategy, chosing the appropriate media to deliver it and then designing the complete experience.

Online and offline, on screens and on paper.


Enhanced by Zemanta