Book introduction Chances are the strategies that worked well for you even a few years ago no longer deliver the results you need. Dramatic changes in business have unearthed a major gap between traditional approaches to strategy and the way the real world works now. In short, strategy is stuck. Most leaders are using frameworks that were designed for a different era of business and based on a single dominant idea—that the purpose of strategy is to achieve a sustainable competitive advantage. Once the premise on which all strategies were built, this idea is increasingly irrelevant. Now, Columbia Business School … Continue reading Are you at risk of being trapped in your career in the forthcoming years?
How Might We Design for Behavior Change? | Design Thinking The Gamification Of Retail Banking Services | The Financial Brand: Marketing Insights for Banks & Credit Unions Magic Quadrant for CRM Service Providers, Worldwide Winning the consumer decision journey | Chief Marketing & Sales Officer Forum | McKinsey Epiphany: Notes on Design Thinking Designing for Growth: A Design Thinking Toolkit for Managers (Columbia Business School Publishing): Jeanne Liedtka,Tim Ogilvie: Amazon.com: Kindle Store The Business of the Design of Business | Metropolis POV How Might We Design for Behavior Change? | Design Thinking Photocredit: yuria Related articles DESIGN THINKING: Felipe Gonzalez’s THE CLOUD OF INNOVATION – Design Thinking … Continue reading Top Posts (the past week) from designing design thinking driven operations
Social media explained to CIO’s attending an Executive MBA in Business & IT at Nyenrode Business University (Breukelen, Netherlands). Containing seven blocks of theory and practical assignments. The goal is described as follows: “Social media connects us all. It speeds up communication processes and poses new challenges in a world that is becoming more and more dynamic and connected. Goal for you is to learn to rethink your communication, organization and business in this new dynamic and connected era. Rethinking will simplify complex challenges and help you and your organisation learn and develop.” Disclosure statement Please note that the author’s … Continue reading Social Media: Executive MBA Course by Martijn Arts
See on Scoop.it – Designing design thinking driven operations Designing for Growth: A Design Thinking Toolkit for Managers (Columbia Business School Publishing): Jeanne Liedtka, Tim Ogilvie: 9780231158381: Amazon.com: Books (Designing for Growth: A Design Thinking Toolkit for Managers (Columbia Business School… See on http://www.amazon.com Related articles Recommended How we taught ourselves service design by Optimal Usability (serve4impact.com) Designing for Growth – Apple Does It, So Can You – Forbes (serve4impact.com) 5 Reasons Why Metaphors Can Improve the User Experience (serve4impact.com) Design Thinking + Business Thinking | Beyond Design, Inc. (serve4impact.com) Continue reading Designing for Growth: A Design Thinking Toolkit for Managers (Columbia Business School Publishing): Jeanne Liedtka, Tim Ogilvie: 9780231158381: Amazon.com: Books
Via Scoop.it – Serve4impact: designing design driven operations I am pleased to announce the dates of my 3-day executive program on “Digital Marketing Strategy,” which I will be teaching twice for Columbia Business School in 2012. Via davidrogers.biz Photocredit: chainthug Related articles Comprehensive Guide To Digital & Social Media Strategy – The Jordan Rules (serve4impact.com) Continue reading 2012 Dates for Digital Marketing Strategy Executive Programs