This Week in Content Marketing: Marketers Are Wasting Money on Social

Show highlights:   Forrester Says Brands Are Wasting Their Money on Facebook and Twitter : Marketers are increasingly turning to social networks, Facebook and Twitter, in an attempt to start conversations and cultivate relationships with consumers. According to research firm Forrester, they may be wasting their time and money. This is something Joe and I have been saying for some time now. We talk about what marketers can use Facebook for – and you don’t need a brand page to do it. How Does Google Judge Quality Content? : This article from Econsultancy provides five practical tips for creating high-ranking web pages, based upon…

Rate this:

Q Wake up for health care A: Patients Google it

Social media, Google, and the Internet are medical therapy. My recommendation: Do Google it.   Source: http://www.kevinmd.com   Related articles Google Glass Was Not Enough for the Internet Firm, Here Comes the Google Talking Shoe European parliament may propose search services split in threat to Google – Reuters European lawmakers send ‘strong message’ to Google: Split up your commercial, business services The Numbers Behind Google: Just How Big Is Google, Really? (Infographic) Creative Writing – “Note And Vote”: How Google Ventures Avoids Groupthink In Meetings

Rate this:

‘Tis is the season for mobile shopping

It used to be that heading out to stores on Black Friday — one of the biggest holiday shopping days of the season — was the best way to find great deals. Now, we may be carrying the best tool for finding deals in our pockets. This coming weekend, expect to see many of your fellow shoppers checking for deals on their smartphones while braving the lines and crowds at the mall. Nearly 50% of 25-34 year-olds use their phone to shop online while standing in line at a store. And because we want to help you research products more easily this…

Rate this: