The #Marketing Analytics Practice Is Evolving: How Can You Adapt?

As the saying goes, the only thing that is constant is change. But in digital marketing today, change is not only constant but also rapid and all-inclusive

Source: marketingland.com

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Interesting deck: A Manifesto for Building Relationships in the Digital Era

In partnership with Vocus and Cision, Brian Solis and @gapingvoid released their new e-book, “What If PR Stood for People and Relationships?.”

Source: www.slideshare.net

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Branded Content (in Mobile) by Chris Schaumann

Reading recommended Irene Ng's  The 5 Myths of Servitization

Content is what we really want – Entertainment, Excitement and Education. On any screen, anytime. The pace of change in the Advertising & Technology landscape …

Source: www.slideshare.net

 

5 Key Trends Supercharging Today’s Digital PR

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<p>MAFFASHION - PARIS PARISFound at 5 Key Trends Supercharging Today’s Digital PR.

In 2012, Social Media will move beyond growth to saturation. This means that digital public relations is changing quickly.

Recently, I had an opportunity to speak about the opportunities and trends in digital public relations at the PR News Digital Summit. Here’s a quick look at what I think social media saturation and mobile growth mean for public relations this year.


1. Beyond the Second Screen

Read all at 5 Key Trends Supercharging Today’s Digital PR

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Three candidates for new PR definition | NevilleHobson.com

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<p>Reading (by Juan GL77)

 

Kind of an evolution as a result of the trend to a more social business.

 

Found at Three candidates for new PR definition | NevilleHobson.com.

prwordcloudThe PRSA-led global initiative to find a new definition for public relations has moved into an interesting phase as it extends the time for deciding on what will be the one.

Rather than the PRSA and its global partners choose from three candidate definitions, those candidate definitions have been posted publicly to encourage further public discussion.

In an update posted earlier this week,

Read all at Three candidates for new PR definition | NevilleHobson.com.

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2012 Social Media Business Trends | Business 2 Community

(via TheFiXFiXFiX » Blog Archive » Our Friends from Indonesia at it Again… | Girls On Bikes | 2012 Calendar)Too bad that watermark ruins it.And again, look at this decade’s shifts.

Found at 2012 Social Media Business Trends | Business 2 Community.

As the end of the year draws near, it’s time to start looking at social media trends for 2012. Businesses should get ready for seismic shifts on the digital landscape.

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