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Save Your CRM from Failure

CRM systems are central to productivity across organisations. They are also not cheap. Gartner estimates that the CRM industry was worth $18 billion in 2012, and will be worth $36 billion by 2017. Clearly, adoption is accelerating, and more businesses are storing data in CRM software. Yet we are no better at managing that data. Why?

Source: smartdatacollective.com

How Design Thinking Can Enrich Business and Marketing Innovation | InnovationManagement

How Social Will Drive Customer Experience Into 2014

How Social Will Drive Customer Experience Into 2014 | Ted Rubin talks about where he sees Social going in 2014 (How Social Will Drive Customer Experience Into 2014 http://t.co/4tcOv2x0RJ via @TedRubin…

See on www.insidecxm.com

Bella Heathcote

Bella Heathcote

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Is Customer Engagement and Experience the new CRM?

 marciante

See on Scoop.itDesigning design thinking driven operations

I am currently traveling on our ISIS Papyrus Roadshow 2013. The theme of our event series – as well as my keynote – is ‘Customer Engagement and Experience’. It was therefore sensible to include an …

See on isismjpucher.wordpress.com

 

Where Do You Fit in the New Retail Web?

uliette sandbox

See on Scoop.itDesigning design thinking driven operations

The fight between utility and experiential commerce promises to be one of the hottest yet seen on the web. What are the keys to retail success in each model? (RT @Chirag_S_Swamy: What type of #ecommerce site are you?

See on mashable.com

Photocredit: uliette sandbox

 

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Gartner’s Cool Vendors for Content Analytics Make It Easier to Learn From Your Data

See on Scoop.itDesigning design thinking driven operations

This week alone, analytics has been a hot topic. Call it what you want — Business Intelligence, Sentiment Analysis or Social Reporting — it can all tell you a lot about what’s going online, around your brand and your customers.

Photocredit: By uciec od codzienności: Merry Meet and Blessed Be

See on www.cmswire.com

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