In #CX, you must accelerate, match or outpace the speed of market transformation

The customer landscape is shifting. It always does. This time, however, the door to Digital Darwinism has been kicked off its hinges. Technology and society are evolving faster than the ability to adapt. Consumers are becoming more connected. As such, they’re more informed. With information comes empowerment. And with new found connectedness and power, customer expectations begin to shatter current sales, marketing, and support models. Social, mobile, and real-time each contribute to a new reality for customer experiences and engagement. Source: http://www.briansolis.com   Related articles Social Media Content Curation – Bit.ly Releases Search API To Discover Hot Stories & Discussions Customer Experience…

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Digital is Just a Means to Reach People…It’s How and Why You Use It That Matters – Brian Solis

Disruptive technology is just that…it’s disruptive. Every so often, something new comes around and completely upsets the balance. Now, innovation is part of our society and it’s only accelerating. The key to success is to simply accept that this is the end of business as usual. The way that things were done only evolve to accommodate the expectations and preferences of evolved customers and employees. Source: http://www.briansolis.com   Related articles KPMG survey finds disruptive technologies will rock 2017 – by Tim KayKPMG Strategy and Execution – Neuroeconomics: Eyes, Brain, Business Strategy and Execution – Barclays – Strategic Review Strategy and Execution –…

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Serve4impact’s top posts in 2013

Baskin Dim Bulb branding advertising social media business strategy: The Digital Shakedown Rethinking the Marketing Funnel in a World of Social Media | David Rogers Blog Fred Zimny recommends this toolkit for preparing your own Blue Ocean Top 10 CEOs Who Never Went to College Recommended exhibition: The Subversion of Images Surrealism, Photography, and Film @Winterthur\ 10 Ways to Attract Employees to Your Intranet Social Media-Integration-Theory-Model | Social Media Today The Opportunity Analysis Canvas Download Designing for Growth – A Design Thinking Toolkit for … Photocredit:  booksfrommyshelf Related articles Taking a long view on #Digital #Marketing (serve4impact.com) Massive Disruption on the Horizon: B2B Sales Is Going B2C (serve4impact.com) A Product Is Only A…

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Gamification Decks: Structure Gamification Projects with Design Thi…

Within this presentation I analyze how the process of Design Thinking might be a good fit for applying gamification on products or services. See on de.slideshare.net Related articles Starbucks Engages with Gamification (yellowsequoia.com) It’s Not Gamification: It’s How You Use It (blogs.salesforce.com) Gamification (corycochrane.wordpress.com) Gamification and Sales: Is it Working? (blogs.salesforce.com) This is not a game: Why gamification is becoming a multi-billion dollar way to motivate people (hypertvus.wordpress.com) Gamification: Companies Of All Sizes Are Using This Strategy To Win Customers And Pummel Competitors (businessinsider.com)  

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